Marketing/Branding

Brian Moses - Breaking In and Dominating the Luxury Market’s - New 2018

In this session, Brian will show you how to identify and define your ICP (Ideal Client Profile).  This includes identifying the “Sweet Spot” of your market so to maximize revenue and minimize days on market!  Then, he will provide countless marketing message examples to attract those clients and show you free and inexpensive ways to get your new found marketing messages in front of your new Ideal Client.  In most cases, this session can be worth 6 figures in additional income per agent per market without having to work any harder or sell any more homes than you currently do! 

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Terri Murphy - Connect Online & Convert OFFLINE! Convert prospects to profits with High Engagement Strategies for More Sales

Think about  this: Facebook has over a billion people worldwide; are you connecting with the power of social medial channels? Today’s consumers are literally raising their hand for information and guidance and yet surveys indicate agents are barely using these channels to get more connections, referrals and leads.

This session  lays out simple, but powerful, step by step tips on how to maximize social networks like Facebook, Pinterest,  Twitter, LinkedIn and YouTube to connect with more prospects more easily, while building your brand of “celebrity authority” with high influence, easy connectivity and a measureable return on your investment of time and marketing online. Even if you think you’ve got it, this session uses real success examples to help you build a solid digital footprint and will help more clients and customers choose you for their real estate needs. This session  does not address how to set up your online channels, but rather how to create a comprehensive plan to help more customers find you to help them with their real estate needs.

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Terri Murphy - Harness the Power of Strategic Alliances to ROCK Customer Experiences! The REAL Power of Golden Partnerships

After listing and selling over 100 homes a year for 25+ years, when interest rates were near 28%, Terri knows from her own experience that partnerships create profits! Terri consults with the nation’s top agents and their loan originators to learn how they use the hottest new marketing strategies, tools, and programs that take more leads from prospects to SOLD!

She cuts through all the hype and presents a power-packed, 30 ideas an hour program, of the best ways to maximize the cross marketing and service opportunities with agents and other strategic partners to provide that beyond WOW experience for buyers and sellers…and do it with compliant friendly strategies!

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